Latest micro posts .....

July 29, 2026 9:39 am
One of the biggest shifts I have witnessed in my lifetime is that we’ve gradually come to valu ...
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July 28, 2026 9:13 am
My proposal: ban all closed-weight, closed-source AI models. Instead, let’s build one global o ...
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July 26, 2026 9:40 am
Generative Engine Optimisation (GEO) is the practice of structuring content so that AI-powered platf ...
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One AI

One AI

Artificial intelligence (AI) is becoming the most powerful technology humanity has ever created. Yet we’re building it as though it’s just another product, locked behind closed doors, developed in competition, and controlled by a handful of companies racing to be first. What if we’ve got it backwards? This series argues that AI has outgrown the … Read more

One AI: The case for ending the race and building one AI for humanity (Part 1 of 3)

For the past few years we’ve been told that the future of artificial intelligence depends on competition. Build bigger models. Raise more money. Buy more GPUs. Hire more researchers. Beat everyone else. The assumption has been that if enough companies compete, humanity will somehow end up with the best possible AI. But what if the … Read more

One AI: How it would actually work (Part 2 of 3)

If AI is becoming humanity’s most important technology, why are we building it like a smartphone app? When I suggested that the world should stop building competing frontier AI models and instead create One AI – a single open-weight, open-source foundation model developed for humanity – I received the response I expected. “It’s a nice … Read more

One AI: Building humanity’s AI (Part 3 of 3)

Throughout history there have been moments when humanity realised that competition alone wasn’t enough. Sometimes the stakes become so high that cooperation becomes the only rational strategy. Artificial intelligence is rapidly becoming one of those moments. Today, the world’s most valuable companies are spending hundreds of billions of dollars trying to build increasingly capable AI … Read more

Generative Engine Optimisation (GEO) – exposing who was doing SEO properly all along

Over the past year, a new acronym has become the latest buzzword in digital marketing: Generative Engine Optimisation (GEO). The promise sounds compelling. Optimise your content for AI systems like ChatGPT, Google Gemini and Perplexity, and your business will become more visible in the age of conversational search. For some agencies, GEO is being presented … Read more

Introducing WordFone: A domain name system for phone numbers

Quick test: how many phone numbers can you actually recite from memory right now, without opening your contacts app? If you’re like most people, the honest answer is somewhere between “my own” and “maybe one or two others.” And that’s not a failure of memory – it’s just what happens when a device remembers everything … Read more

Politics or Evidence? UK government’s case for banning under-16s from social media

I don’t understand why the UK government has decided to press ahead with a ban on social media for under-16s when the government’s own research briefing appears far more cautious. In the House of Commons Library briefing, Proposals to ban social media for children (pages 17–19), the evidence presented does not appear to support a … Read more

In Britain, the technology we depend on is mostly owned by other countries. Why are we not talking about this?

Most people understand why Britain imports food, energy, and manufactured goods. We cannot produce everything ourselves. But there is another form of dependence that receives far less attention. Increasingly, the technologies that power our economy, our communications, our defence, our scientific research, and even our government services are owned and controlled by companies based in … Read more